University College London

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Internet of Things Discrete Choice Experiment SmartTV data

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posted on 2020-01-14, 10:54 authored by Shane JohnsonShane Johnson, John BlytheJohn Blythe, Gabriel Wong, Manning Matthew

The data are for a discrete choice experiment that examined the impact of security labels, device functionality and price on consumer decision making. This dataset is for internet connected Televisions.

Article will be published in PlosOne.


This work was funded by the UK EPSRC as part of the PETRAS IoT Research Hub - Cybersecurity of the Internet of Things grant no EP/N02334X/1 and the Dawes Centre for Future Crime at University College London.


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    Department of Security and Crime Science